This project was completed by Intensity. Intensity joined Secretariat on February 1, 2023.
A widely recognized designer, manufacturer, and seller of sporting goods with annual sales of over $1 billion required consulting services relating to golf putters. The company, whose products include golf clubs, golf balls, and related golf accessories, requested that valuations be performed relating to putter technologies and trade dress.
Intensity determined an economically appropriate royalty for the putter technologies in the marketplace. Specifically, Intensity analyzed the role of the putter technology in relation to drivers of product demand, the economic contribution of the technology, and the competitive environment. Intensity investigated all relevant aspects of the marketplace for the client, including royalty information from license agreements for similar technologies.
Intensity also provided an analysis of profits likely to be earned in relation to specific golf product trade dress, including color, shape, design, and overall consumer impression. This involved an evaluation of consumer familiarity with the putter products and value attribution to the relevant features.
New York and California Step Forward as Federal Enforcement Retreats
As federal regulatory priorities narrow under the Trump administration, state attorneys general and financial regulators are preparing to take on a more active role in white collar and securities enforcement. With the DOJ and the SEC recalibrating their focus, states such as New York and California are asserting their authority to fill gaps in corporate oversight.
This article focuses on the two main dispute mechanisms under the Premier League’s Rules: disciplinary proceedings under Rule W and arbitration under Rule X. The article also looks at the role of experts in both sets of proceedings.
Secretariat is thrilled to announce that 20 of our experts have been recognized as premier Construction professionals in the Lexology Index 2025 Thought Leaders – Construction report, including a leading number of Global Elite Thought Leaders (12).